About MyGov
MyGov platform is a unique, first-of-its-kind participatory Governance initiative involving the common citizens. MyGov brings the Government closer to the common man using various digital platforms and creating an interface for a healthy exchange of ideas and views toward good governance.
About the Job Opportunity
For improving citizen engagement and to increase the visibility of MyGov across the country covering local languages, MyGov desires to have its social media handles in regional languages.
MyGov is looking for Social Media managers who are proficient in various Social Media platforms and can create content in English/Hindi as also regional languages.
Number of Vacancies
10 (One manager for each language)
Responsibilities of the Social Media Managers
- The resource will manage the regional social media handles of MyGov in the following regional languages (Assamese/Gujarati/Punjabi/Marathi/Bangla/Telugu/Tamil/Kannada/Malayalam/Odia)
- The social media manager would generate, edit, publish, and share engaging content on the social media platforms on daily basis (e.g., text, infographics, videos, news feeds, etc.)
- Design and implement social media strategy to align with MyGov’s goals, and objectives and amplify the social media posts based on the target audience
- Communicate with followers, respond to queries in a timely manner and monitor the comments/feedback/reviews, etc. on the social media platforms
- Suggest and implement new ideas to disseminate information related to Government schemes through promotions, competitions, and campaigns
- Stay up to date with current technologies and trends in social media, design tools, and applications
- Coordinate with MyGov internal teams to create event-based posts and content in regional language for the target audience
- Should be able to proofread and edit the contents to produce quality content/social media posts as per the requirement of MyGov
- Should be able to monitor the social media handles, track, and report insights (traffic, engagement, shares, conversion rates, etc.) to MyGov
- Work with the content team to ensure that the social media post conveys the source language meaning accurately; and if needed, edit, rewrite, and restructure the content
Eligibility
- Graduate with experience in managing social media and proficiency in regional languages
- Certification/ Experience in the concerned language
- Total 4 years of work experience (Experience in creative writing/social media management of minimum 2 years)
Place of Work
MyGov, Ministry of Electronics and Information Technology, Government of India, New Delhi
Click here to apply for the Social Media Manager job role at MyGov.
Click here to download the official advertisement.
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