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Reckitt Benckiser (India) Pvt Ltd vs Gillete India Ltd
2016 Latest Caselaw 4334 Del

Citation : 2016 Latest Caselaw 4334 Del
Judgement Date : 6 June, 2016

Delhi High Court
Reckitt Benckiser (India) Pvt Ltd vs Gillete India Ltd on 6 June, 2016
.*     IN THE HIGH COURT OF DELHI AT NEW DELHI

%                             Order delivered on: 6rd June, 2016


+              FAO(OS) 185/2016 & C.M. No.23298/2016

       RECKITT BENCKISER (INDIA) PVT LTD          ..... Appellant
                       Through  Mr.C.M. Lall, Adv. with Ms.Kripa
                                Pandit, Ms.Nancy Roy and
                                Ms.Adya Khanna, Advs.
                       versus
       GILLETE INDIA LTD                          ..... Respondent
                       Through  Mr.A.K. Mata, Sr. Adv. with
                                Mr.Kapil Arora, Ms.Nattasha Garg
                                and Mr.Siddharth Sharma, Advs.
       CORAM:

       HON'BLE MR. JUSTICE MANMOHAN SINGH
       HON'BLE MR. JUSTICE SANJEEV SACHDEVA

MANMOHAN SINGH, J. (Oral)

1. Both the parties have made their submissions for some time.

2. The appellant has challenged the order dated 1st June, 2016 whereby the limited interim order was passed restraining the appellant from showing in its impugned advertisement the razors in the same blue colour of the respondent or any blue colour which is deceptively similar to the blue colour of the plaintiff/respondent's razors.

3. The other interim order against the appellant is that it is restrained from claiming in its impugned advertisement that the hair removal by using appellant/defendant's cream is twice as good as when compared to hair removal by a razor.

4. As a matter of fact, the respondent filed the suit for mandatory permanent injunction and damages for disparagment and unfair trade practices. The suit and interim application first time were listed on 20th May, 2016. The appellant/defendant also appeared before the Court. After recording certain submissions, the time was granted to the appellant to file the reply. No interim order was passed.

5. The matter was adjourned to 1st June, 2016.

6. On 1st June, 2016, the impugned order was passed. The reasons for passing the impugned limited order were given at para 7(ii) and 9(ii) of the order. The relevant extract of the said portion is reproduced hereinbelow:

".......Therefore, use of the same blue colour in the same shade and which blue shade is the blue shade of the plaintiff's razors, the same will cause disparagement of the plaintiff's razors in the facts of the present case and consequently plaintiff will be caused grave and irreparable prejudice as also irreparable harm to its reputation and hence the defendant is for the present restrained from showing in its impugned advertisement the razors in the same blue colour of the plaintiff or any blue colour which is deceptively similar to the blue colour of the plaintiff's razors.

......

.........(ii) As per the ratio of the judgment in the case of Dabur India Ltd (supra) it is seen that mis- representation is not permitted. Counsel for the defendant has sought to place reliance upon the report of the U.K. Agency, Global Depilatories R& D Laboratory, Hull, U.K and which report gives a conclusion that the 'Veet' hair removal cream of the defendant causes smoothening of skin up to twice as long as shaving and the defendant's representation is justified, but in my

opinion, this report having been commissioned at the instance of the defendant and being not a report of a neutral third party which the Court should accept at this stage, hence the defendant cannot at this stage claim on the basis of this report that defendant's cream for hair removal is twice as better as compared to razors. During the further course of the present proceedings, an independent agency would be appointed by this Court for the purpose of giving a report, and only then can the Court come to a conclusion as to whether the defendant is justified in contending that the hair removal cream is twice as good as compared to hair removal by a razor. Also, counsel for the plaintiff is justified in arguing that the small sample size of just 30 persons is not such a size which this Court should naturally accept to cause deemed correctness of the report dated 11.9.2015 of the U.K. Agency, Global Depilatories R& D Laboratory, Hull, U.K. Therefore, the defendant is restrained from claiming in its impugned advertisement that the hair removal by using defendant's cream is twice as good as when compared to hair removal by a razor."

7. By the said order, the learned Single Judge has kept the interim application pending for 26th September, 2016. Learned counsel for the appellant submits that the great prejudice has been caused in view of interim order passed and if the said interim order would continue till 26th September, 2016 by that the appellant has to change almost the entire advertisement. He produced the samples of the razors of both the parties, it appears that the shapes and configurations of the razors of the respective parties are different. There is also controversy between the parties about colour scheme as to whether it has been copied by the appellant or not. As according to the appellant, the colour scheme of the razors of two rival parties is not similar and no monopoly of single colour blue can be given to the respondent. He submits that the appellant has no intention to disparage the product of the respondent.

8. Mr.A.K.Mata, learned Senior counsel appearing on behalf of the respondent has stated that the samples produced in Court are not the part of the trial court record but learned counsel for the appellant has denied the same. He says that even otherwise, these are samples of the respective parties.

9. With regard to second part of the order, admittedly the appellant placed the reliance on the report of the U.K. Agency, Global Depilatories R& D Laboratory, Hull, U.K. However, the said report was not accepted by the learned Single Judge mainly on the reason that the said report being not a report of a neutral third party. Therefore, the appellant cannot on the basis of the said report use its impugned advertisement that the hair removal by using defendant's cream is twice as good as when compared to hair removal by a razor. The learned Single Judge has also given the reason that unless the third party report is given, the Court cannot come to the conclusion as to whether the appellant/defendant is justified in contending the same slogan.

10. The other important factor of the matter at present as contended by the appellant is that the advertisement has been aired continuously since 1st April, 2016 in the channels Puthuyugam TV. The certificate from New Era Media Corporation Chennai Pvt.Ltd dated 31st May, 2016 is produced. The respondent is admittedly the competitor of the appellant. The presumption is that they must be aware about the said advertisement whch was telecasted in the said channel. The respondent/plaintiff in para 19 of the plaint has mentioned that the appellant has started airing this advertisement on 1st May, 2016. It is yet to be considered as to whether the respondent has made the correct averment in the plaint or not.

However, prima facie it appears that the appellant was advertising its product Veet in channels since 1st April, 2016. In this particular litigation where the issue of disparagement of product by way of T.V. advertisement is concerned, each day is fatal and the party who is suing other party has to explain the delay of each day.

11. In view of commercial angle involved, the same principals of delay as applied in several types of other IPR cases can not be applied. Thus, till the next date after considering the overall situation, the interim order passed on 1st June, 2016 shall remain stayed.

12. List on 14th July, 2016 before roster Bench. In the meanwhile four weeks time is granted to the respondent to file the counter affidavit.

13. Dasti, under the signatures of the Court Master.

MANMOHAN SINGH (VACATION JUDGE)

SANJEEV SACHDEVA (VACATION JUDGE) JUNE 06, 2016/jk

 
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